CASE STUDY OF
New Hardwick Pre-SCHOOL
Client Overview :
New Hardwick Indian School, a prestigious institution known for its commitment to academic excellence and cultural immersion, approached us to develop a new website. Their goal was to create a modern and informative online presence that would attract prospective students, parents, and faculty.
Project Goals
Enhanced Brand Storytelling:
Design a website that captures the essence of School's unique educational philosophy and vibrant school community.
Compelling Content for Diverse Audiences:
Develop informative website content targeted towards parents, students, and faculty, highlighting the school's curriculum, extracurricular activities, and admissions process.
Admissions Information:
Provide clear and easily accessible admissions information.
Streamlined Communication:
Facilitate online communication for parents and prospective families through contact forms and a school calendar.
Improved User Experience:
Create a user-friendly website that is easy to navigate and provides a positive first impression of the school. Challenges
Our Approach :
1. Discovery and Planning
- Conducted workshops with school staff and leadership to understand their vision for the website and the needs of different user groups.
- Analyzed competitor websites in the educational sector to identify leading trends and best practices.
- Developed a sitemap and user flow to ensure a smooth and intuitive user experience for all visitors.
2. Design and Development
Website Design Principles
- Warm and Welcoming Design: A user-friendly and visually appealing website design that reflects the welcoming atmosphere of School.
- Compelling Visual Content: High-quality photos and videos showcasing the school facilities, classrooms, and student activities.
- Easy Navigation: A clear and intuitive navigation structure allowing visitors to easily find the information they need.
- Mobile-Responsive Design: A fully responsive website that adapts seamlessly to all devices, desktops, tablets, and smartphones.
Development Highlights
- Content Management System (CMS): A user-friendly CMS for school administrators to easily update website content and announcements.
- Online Application Forms: Integrated online application forms for new students and faculty positions.
- School Calendar and Events: A dynamic school calendar displaying upcoming events, sports schedules, and important deadlines.
Challenges :
Catering to Diverse Audiences:
The website needed to cater to parents, students, faculty, and alumni, each with distinct needs and interests.
Showcasing a Vibrant School Community:
Effectively capturing the spirit and unique offerings of School online.
Simplifying Admissions Process:
Making admissions information clear, concise, and readily accessible to prospective families.
Our Approach :
SEO Optimization
- Keyword Research: Identified relevant keywords related to education, curriculum, and private schools in the local area.
- On-Page Optimization: Optimized website content, title tags, and meta descriptions with targeted keywords to improve search engine ranking.
- Local SEO Implementation: Implemented local SEO strategies to ensure New Hardwick Indian School appears in relevant local search results.
Result :
- Increased Website Traffic: A significant increase in website traffic, indicating improved online visibility for the school.
- Enhanced Brand Awareness: The website has successfully established the school as a leading educational institution in the community.
- Streamlined Admissions Process: The online application forms and clear admissions information have simplified the process for prospective families.
- Improved User Engagement: Increased user engagement with the website's school calendar features.
- Positive School Feedback: School is thrilled with the website's design, functionality, and its positive impact on connecting with prospective families and faculty.
Client Testimonial :
“Nakshatra Namaha Creations exceeded our expectations for our new website. They truly captured the essence of our school and created a website that is informative, engaging, and user-friendly. We’ve seen a significant increase in website traffic and inquiries from interested families, and we’re confident the website will be a valuable asset in attracting future generations of students to New Hardwick Indian School.”
Conclusion :
Nakshatra Namaha Creations’ collaboration with New Hardwick Indian School resulted in a modern and informative website that effectively showcases the school’s offerings and attracts.
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