CASE STUDY OF
Puran Interiors
Client Overview :
Project Goals
Brand Storytelling:
Design a website that captures the essence of brand’s identity and design philosophy.
Portfolio Showcase:
Create a visually compelling platform to showcase their diverse portfolio of interior design projects.
Lead Generation:
Generate qualified leads through a user-friendly contact form and clear calls to action.
Enhanced User Experience:
Provide a seamless and intuitive user experience for potential clients exploring Puran Interiors' services.
SEO Optimization:
Improve search engine ranking for relevant keywords to increase website traffic and brand visibility.
Our Approach :
1. Discovery and Planning
- Conducted in-depth discussions with brand to understand their target audience, design philosophy, and project portfolio.
- Analyzed competitor websites to identify current trends and potential areas for differentiation.
- Developed a sitemap and user flow to ensure a smooth user experience.
2. Design and Development
Website Design Principles
- Elegant and Sophisticated Design: A clean and sophisticated website design that reflects Puran Interiors' high-end aesthetic.
- High-Quality Visuals: Stunning photography and videography showcasing Puran Interiors' completed projects and design process.
- Compelling Content: Informative and engaging website copy that highlights Puran Interiors' expertise and design approach.
- User-Friendly Navigation: A clear and intuitive navigation structure allowing visitors to easily find information and contact Puran Interiors.
Development Highlights
- Responsive Design: A fully responsive website that adapts seamlessly to all devices, desktops, tablets, and smartphones.
- Content Management System (CMS): A user-friendly CMS for the brand to easily update website content and showcase new projects.
- Contact Form Integration: An integrated contact form for potential clients to inquire about the brand’s services.
Challenges :
Standing Out in a Competitive Market:
he interior design industry is highly competitive. The website needed to differentiate the brand from the competition.
Visually Captivating User Experience:
The website needed to effectively showcase brand's design aesthetic and the emotional impact of their work.
User-Friendly Navigation:
A user-friendly website structure was crucial for visitors to easily explore brand‘s services and project portfolio.
Our Approach :
SEO Optimization
- Keyword Research: Identified relevant keywords that potential clients would use to search for interior design services.
- On-Page Optimization: Optimized website content, title tags, and meta descriptions with targeted keywords.
- Image Optimization: Optimized website images with relevant alt text and descriptions.
Client Testimonial :
Conclusion :
We are a passionate team of developers and designers who believe in the power of creativity.We help creative people create a stong online presence that shows their work and tells a story.